CASE STUDY
The Challenge
Pickett Marine was a startup with no existing brand or digital presence—only a boat graphic the client wanted to incorporate into the identity. The challenge was to transform that single visual element into a professional, recognizable brand connected to the marine industry.

The Solution
I developed the boat graphic into a complete visual identity, supported by typography, color, and layout standards. The brand was carried across the website, apparel, and marketing materials to create a consistent and recognizable presence.









